George Deeb

Designing effective ads for your startup: Some dos and don'ts

06/29/12 — Developing the right ad campaign for your startup is an art form unto itself. Perhaps the lessons learned at iExplore will save you some misspent dollars.

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Gini Dietrich

Making your customers' purchasing decisions ridiculously easy

06/29/12 — Turns out it's not as easy as you'd think.

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Green Scene

High-rise, low-carb buildings offer new ideas for sustainable skyscrapers

06/28/12 — An exhibit of six green buildings designed by students at the Illinois Institute of Technology opened this month at the Chicago Architecture Foundation. They offer a potential blueprint for the skyscraper of the future.

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Becky Beaupre Gillespie

Making 'work from home' really work

06/27/12 — Technology has made it easier than ever for entrepreneurs to successfully blend work and family by launching businesses from home. But it's an arrangement that can require tremendous discipline.

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New in Chicago

A 'visual inbox' for your emails, a Filipino-style chicken joint, and more

06/26/12 — Our weekly startup roundup spotlights a new tool that helps you sift through your email, a restaurant that specializes in Filipino chicken, a new independent publisher in town, and more.

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Silicon City

Ex-Chicagoan offers a Bay Area view of Midwest tech scene

06/26/12 — Travis Kalanick, who launched the taxi app Uber and then hitched a ride to the West Coast, shares his perspective on the current tech scene here — and describes the view ahead for his startup.

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Nick Harrison

Building your website with a mobile mentality

06/25/12 — Looking to create a mobile site to promote your business and serve your customers? The No. 1 rule is to keep it simple. Here's how.

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Small-biz calendar

Biz plan competition deadline nears, women's innovation network meets, and more

06/25/12 — Our weekly roundup of events for Chicago entrepreneurs includes details on the city treasurer's business plan competition, a sneak peek at the next Entrepreneurs Unpluggd event, info on a networking opportunity for female innovators, and more.

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Mayor celebrates startups at Techweek, Built in Chicago events

06/22/12 — Mayor Rahm Emanuel headlined two big events for tech startups, one of his favorite constituencies — and job sources.

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Gini Dietrich

Rolling with the changes on the marketing scene

06/22/12 — It's easy to get overwhelmed with new things coming at us all the time. But, if you start small and add slowly, you'll be able to integrate all of the marketing disciplines in a very efficient, and measurable, way.

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Michael Alter

Do you have a story? You may need one to succeed

06/21/12 — Stories bring life and meaning to three critical aspects of business: leadership, sales and motivation. What's your story — and what story should Chicago be leveraging to promote itself as an entrepreneurial center?

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Green Scene

Chicago music fest grooves to a green beat

06/21/12 — The fourth annual Green Music Fest in Wicker Park and Bucktown combines a two-day summertime street concert with demonstrations of ways individuals and companies can make their everyday lives and business operations more green.

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